Highline Warren names Brad Moreschi as president and chief operating officer

  • Company realigns executive leadership team to accelerate growth and position company for the future 

MEMPHIS, Tenn. – Highline Warren announced it has named Brad Moreschi, the company’s current chief financial officer (CFO), to a new role as president and chief operating officer (COO), effective Jan. 13, 2025. This comes as the company realigned its executive leadership team earlier this week to position Highline Warren to accelerate growth, deliver value for customers and transform for the future.  

Ken Chrisman, the company’s previous president, is leaving the company at the end of January. Under his leadership the last two years, Highline Warren delivered impressive results. Chrisman worked closely with the manufacturing, distribution/supply chain, commercial and marketing teams to better align the functions and drive process improvements to effectively execute Highline Warren’s strategic plan.  

As president and COO, Moreschi will report to chief executive officer (CEO) Darcy Curran and will have overall responsibility for the company’s operational and financial functions, including distribution, supply chain, manufacturing, finance and technology. He joined Highline Warren in 2021 as CFO but prior to joining the company, Moreschi served in operational and strategic leadership roles with Bridgestone Americas, Proctor and Gamble (P&G) and The Gillette Company.  

Since joining Highline Warren, he has transformed the company’s finance function, partnered with fellow leaders to implement major technology projects and developed an integrated business planning process that has allowed the company to plan more effectively and consistently deliver solid results.  

“Brad’s strong commercial mindset coupled with his background in operational excellence, integrations and process improvements gives us confidence in his transition to oversee this broader portfolio,” shared Highline Warren CEO Darcy Curran. “He is also incredibly passionate about investing in people and talent development across our industry, which continues to be a primary focus for us as we enhance our ‘people powered performance’ culture and support the continued evolution and talent pipeline across the automotive aftermarket.” 

For additional details about Highline Warren’s leadership team, visit the company’s leadership webpage. 

About Highline Warren 

Highline Warren, LLC, is the leading automotive aftermarket distributor with integrated manufacturing and unmatched access to the market. The company was formed through the strategic combination of Highline Aftermarket and Warren Distribution in 2020 and is headquartered in Memphis, Tenn. With 21 manufacturing and distribution locations and nearly 1,700 employees, Highline Warren carries over 30,000 products for its more than 10,000 customers across North America. Learn more at www.highlinewarren.com and connect with Highline Warren on social media.  

 

Media Contact: Carrie Giaimo

Email: carrie.giaimo@highlinewarren.com