TO BATTLE COVID-19 CRISIS, MAJOR AUTOMOTIVE AFTERMARKET SUPPLIER HIGHLINE EMBRACES OPPORTUNITY TO INCREASE BLEACH PRODUCTION AND ADD HAND SANITIZER PRODUCTS TO ITS LINEUP
Highline Aftermarket shifts and increases production to fulfill growing needs as global demand for hand sanitizer and disinfectant bleach skyrockets.
Memphis, TN | April 30, 2020 For immediate release: Highline Aftermarket, a leading national distributor of automotive products, has joined the fight against the spread of the deadly virus that causes COVID-19. The company announced today that facilities producing products like Rain-X washer fluid and Prime Guard diesel exhaust fluid have increased production of 80% alcohol hand sanitizer and 100% pure household bleach.
The U.S. Centers for Disease Control and Protection recommends alcohol-based hand sanitizers (composed of at least 70% alcohol) as an effective way to destroy and slow the spread of the novel coronavirus that causes COVID-19. Disinfectant bleach is recommended for sanitizing household surfaces, using a mixture of five tablespoons of chlorine bleach per gallon of water. (Learn more at cdc.gov.)
With our capabilities and resources, no company is better positioned than Highline to make these much- needed products, says Will DuBose, President of Manufacturing. Our team drove this strategy because we have the flexibility to quickly plan and increase production. We’ve focused three of our facilities on emergency pandemic response, and to fulfill demand all are running six days a week, producing hundreds of thousands of gallons of liquid hand sanitizer and bleach. Highline will continue to do everything we can to support our customers to help battle COVID-19, and together we will beat this.
The company is in the midst of a nationwide rollout of these products. Highline’s PolyGuard Blast Bleach is available now, and its Service Champ and Prime Guard hand sanitizers will be available May 4. To order, customers can call (800) 986-2211 or e-mail info@highlineaftermarket.com.
I’ve witnessed the exchange of ideas, cross-functional cooperation, and quick execution as we’ve taken this from an idea to a mission to crucial products ready to ship, says CEO Darcy Curran. Our team is resilient and undaunted, no matter what obstacles come our way, and we’re ready to serve however we can.
ABOUT HIGHLINE AFTERMARKET: Headquartered in Memphis, TN, Highline Aftermarket is a leading national distributor of automotive products, with 15 distribution centers and eight state-of-the-art manufacturing facilities serving multiple channels across the aftermarket industry. With more than 500 employees, Highline serves as a critical link between manufacturers and customers, offering a robust portfolio of national brands, original-equipment replacement products, private-label goods, and in-house chemical blending and packaging. The #1 manufacturer of windshield wash in the U.S., Highline is part of The Sterling Group family of companies.
Media Contact: Catherine Butler
Phone: 901.236.0006
